Grimsby Town FC and myenergi are delighted to launch ‘Green Town’, a campaign which celebrates the exciting future of Grimsby as a centre for green energy.
Grimsby, known as the food processing capital of Europe back in the 80s and 90s, has a green energy revolution taking place on its doorstep, and this is a new, additional narrative for the town as we evolve together towards a more sustainable future.
Debbie Cook, Chief Executive of Grimsby Town FC, said: “There are some really exciting things happening in Grimsby, and for me Green Town represents a commitment to a greener future and the relationship between the Club and myenergi.
“As a Club, we are already working towards B-Corp accreditation, but this is just the start for us. We are just scratching the surface in terms of green initiatives we’d like to champion at the Club.
“Over the years we have made changes with sustainability in mind: we have LED lights in our floodlights, solar panels at our training ground, recycling stations at Blundell Park, and we have installed electric charging points and energy-efficient boilers. Now we are working with myenergi to make more changes for the future.
Jordan Brompton, Chief Marketing Officer of myenergi, said: “We want to prove that we’re not just talking about it, we are doing it, as organisations – that’s why our shirt sponsorship has been so key.
“We want the supporters of GTFC to know who you have partnered with and to know that we are doing everything that we can to create a kinder and more sustainable future for the generations to come. So, I think Green Town portrays such an amazing future.”
To celebrate the exciting future for our town, Grimsby Town FC will wear a special one-off ‘Green Town’ version of this season’s home shirt in tomorrow night’s game against Crewe Alexandra; with detailing which should catch the eye of supporters who remember the late 80s and 90s.
“Green Town takes its inspiration from ‘Food Town’, a movement synonymous with the Club for many years, with the town’s reputation for food processing across Europe,” Debbie Cook explains.
“The Green Town message on the shirt uses the same font as our 1988 shirt which proudly carried the ‘Food Town’ message – we hope that many fans will recognise and like this detail.
“I think that Green Town represents something really exciting happening in our town and I’m proud that the Club can be the platform to get across that message. I also hope the campaign will be a reminder to us all that we can do more to be greener and contribute to a more sustainable future.”
Over the coming months, Grimsby Town FC and myenergi will work closely to spread the ‘Green Town’ message within the local community, and beyond, as we all start to look towards a more sustainable future.