Our third kit for the 2025-26 campaign will go on sale to supporters from the Club Shop at 9am tomorrow morning.
In an homage to the colours worn in 1899 when we first moved to Blundell Park, our cream third kit, with sky blue and chocolate detailing on the collar and cuffs, completes our range by technical supplier Umbro for the new season.
The stylish shirt again features the logos of three local businesses – myenergi on the front, Winner Winner Chicken Dinner on the back and Blackrow on the sleeve, along with 3Q Industrial Supplies Ltd on the shorts, and it will be available in-store ahead of our pre-season friendly against Peterborough United.
Speaking about the third shirt, CEO Polly Bancroft said, “It’s great to see so many more positive fan reactions to the shirt we launched across our social channels last night.”
“Even though it references colours from the Club’s history, this one feels really fresh and contemporary. It’s a celebration of our past, but also a look towards the future as well.
“Well done to Jack Johnson and Luke Matthews again on the design, and to James Willis for directing the video and Lloyd Griffith for his cameo.
“Our strategy has been to celebrate what makes this Club special more in our marketing and comms and this summer I think the team have done just that.”
The third shirt will cost £54 for adults, £44 for juniors and £47 mini-kits and the accompanying shorts and socks will also be on sale tomorrow. For information regarding the sizing and fit of Umbro replica shirts, click here.
Season Ticket holders can receive 10% off a shirt on production of their season ticket card at the point of purchase. Please note that the £10-off discount vouchers can only be used on the home shirt before the 31st of July deadline.
ONLINE LAUNCH
The third kit will go online from Monday 28th July to allow supporters who can’t make the in-store launch a chance to buy what we are anticipating with be another popular item.
Club Shop staff will once again be setting a proportion of stock aside for Monday’s online launch.
UTM
